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Online Advertising Update

09 March 2022

Proposing MP
Croydon South
Type
Written Ministerial Statement
Department
Department for Digital, Culture, Media and Sport

At a Glance

Issue Summary

The statement addresses the regulation of online advertising in response to scam adverts impacting UK residents.

Action Requested

The government will amend the Online Safety Bill to require large platforms to prevent fraudulent ads and publish a consultation on the Online Advertising Programme to improve transparency and accountability. The programme aims to address the roles of intermediaries and consider regulatory reforms for the entire supply chain, focusing on illegal and legal harms including misleading content.

Key Facts

  • Government will amend the Online Safety Bill.
  • Consultation on the Online Advertising Programme will be published.
  • Focuses on large user-to-user and search services designated as Category 1 and 2A.
  • Ofcom will create Codes of Practice for compliance with new duty.
Assessment & feedback
Summary accuracy